A life-changing program to teach women and men the feminine way to start a business, develop self-confidence, self-love, and gain a new outlook on life.Lynne Franks is one of the best-known public relations consultants in the world. In the years since she first began working from her own kitchen table, she has advised and guided women entrepreneurs from diverse cultural backgrounds across the globe. In The SEED Handbook (Sustainable Enterprise and Empowerment Dynamics), Franks pulls together a twelve-stage program that is both an economic and personal growth tool. It contains practical exercises to give readers the confidence to trust their abilities, passions, and values to enable themselves to create something organic that grows naturally from who they are as people. Franks shows how to keep the dream alive with marketing, business planning, marketing launches, and case histories.The women and men who Franks uses as examples are creating consciously ethical and responsible businesses based on integrity and love. Like them, many of us desire to start a sustainable enterprise but are too fearful. The SEED Handbook helps break the social conditioning and lack of confidence, find support, mentors, and plant the seeds that can create the garden we want to have in our lives.With Franks's handbook, readers will not only become members of a thriving SEED community, but also happily take responsibility for their lives.Illustrations by Anne Field